How to Make Medicare Populations Equal Partners in Care

  • March 28, 2016
Helping Medicare patients become equal partners in health care often involves a shift, not just in behavior, but in thinking. The youngest recipients, age 65, were born in 1951, a…
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Building Customer Loyalty Can Make Open Enrollment More Profitable

  • March 23, 2016
As health plans and PBMS look towards next fall’s open enrollment period, connecting with current customers in personalized ways enhances the likelihood that they will be ret…
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How Targeted Messaging Can Build Loyalty in HIX Members

  • March 14, 2016
  • Healthcare/mHealth, Member Engagement/Reporting
Nearly 12 million people enrolled in the health insurance Marketplaces during 2015 open enrollment. That makes Health Insurance Exchanges (HIX) one of the biggest drivers of cu…
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